Contributed by Ying Jiang
According to current opinions the answer seems to be no. The reasons come down to the culture and psychology of Chinese fashion consumers: that they are (1) brand and (2) fashion conscious. Therefore foreign luxury brands or middle-range brands who marketted their products as being high-end in China do well (think LV and Haagen Dazs respectively). Lower price-tiered brands, both foreign and local (think H&M and Metersbonwe respectively), that have successfully projected a forward fashion image, also win consumers. Gap, with a moderately known name but non-too-edgy design with relatively expensive prices, is predicted to have a questionable future in China.
Sources: Chinalawblog, Forbes
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